Blue Moon Estate Sales Franchise — Veteran Cost & Requirements (2026)
Turn cherished belongings into lasting memories through professionally managed estate sales. Each sale helps families navigate life transitions while creating sustainable income through a proven commission-based model. A business that matters when it matters most.
Investment at a Glance
Military Fit Score
30-minute call. No pressure. No cost.
What Is Blue Moon Estate Sales?
Blue Moon proudly offers a 20% discount off the franchise fee for qualified veterans.
As a Blue Moon Estate Sales owner, you're orchestrating life's transitions with care and precision. Your team handles everything from initial client consultations to final sale settlements, transforming homes full of memories into professionally managed shopping experiences. A typical week involves meeting potential clients, scheduling upcoming sales, managing your crew during 2-3 day sale events, and marketing to both sellers and buyers. You'll price items, stage homes, coordinate logistics, and ensure smooth transactions. The business runs on commission — typically 30-40% of sale proceeds — creating substantial revenue opportunities from each successful event. Most owners start with 2-3 sales per month and scale up as their reputation grows.
Quick Facts
Founded
2009
Franchising Since
2013
Total Locations
124
Location Type
Home-Based
Semi-Absentee
No
SBA Approved
Yes
Blue Moon Estate Sales Franchise Cost Breakdown (2026)
The total investment to open a Blue Moon Estate Sales franchise starts at $57,015. Here's what that covers and what you'll need to qualify.
Investment Breakdown
| Item | Low | High |
|---|---|---|
| Initial Franchise Fee | $24,500 | $57,000 |
| Initial Training Fee | $2,500 | $2,500 |
| Travel Expenses for Training | $0 | $4,450 |
| Office Equipment | $50 | $575 |
| Estate Sale Equipment and Materials | $750 | $1,675 |
| Digital Platform License Setup | $100 | $100 |
| Accounting & Payroll Services – 3 Months | $550 | $700 |
| Computer Systems | $3,100 | $3,200 |
| Professional Fees & Business Licenses | $1,250 | $2,500 |
| Dues and Subscriptions – 3 Months | $550 | $650 |
| Initial Marketing Kit | $2,500 | $2,500 |
| Grand Opening Advertising & Marketing; Headshot – 4 months | $8,065 | $8,225 |
| Vehicle - Deposit & 3 Lease Payments | $0 | $11,750 |
| Driver’s Safety Course | $500 | $500 |
| Insurance – 3-6 months | $600 | $2,000 |
| Additional Funds – 3 Months | $12,000 | $15,000 |
The initial franchise fee is $57,000, with a 20% discount available for veterans. Your total initial investment ranges from $57,015 to $113,325, which covers everything from training and equipment to marketing and working capital for your first three months. Ongoing fees include a 5.5% royalty on gross sales and a 1% marketing fund contribution. The business model is designed for quick ramp-up, with relatively low overhead since it's home-based. We'll walk through a detailed cost breakdown and funding options during your consultation.
Beyond your initial investment, you'll pay a 5.5% of gross sales w/ royalty on gross sales plus a 1% of Gross Sales marketing contribution. The true monthly cost of ownership includes additional fees most buyers don't account for until they're already in.
→ We break down your realistic monthly overhead during your consultation.
What Do Blue Moon Estate Sales Franchise Owners Make?
Blue Moon Estate Sales includes an Item 19 Financial Performance Representation in their Franchise Disclosure Document — which means they voluntarily share revenue and earnings data from their franchise system.
Not every franchise provides this level of transparency. The fact that Blue Moon Estate Sales does tells you something about their confidence in franchisee performance.
But raw numbers don't tell the full story. What matters is how those numbers apply to your market, your investment level, and your operating model.
Want the Full Financial Picture?
We've analyzed Blue Moon Estate Sales's FDD and can walk you through what the numbers actually mean for someone with your background and budget.
See If This Franchise Fits Your GoalsFree 30-min consultation. We earn nothing unless you find the right fit.
Why Veterans Succeed with Blue Moon Estate Sales
Estate sales demand precision, adaptability, and unwavering integrity — sound familiar? Every sale is a new mission with unique challenges, requiring quick decisions and careful coordination of moving parts. It's about leading teams, managing logistics, and delivering results under pressure. But beyond the operational fit, this business lets you continue serving families during significant life transitions. Whether helping someone downsize for retirement or supporting families after losing a loved one, you're providing a crucial service with dignity and respect. That mission-driven purpose resonates with anyone who's worn the uniform.
Military Fit Analysis
Military Fit Score
Best Suited For
If you've managed complex operations, coordinated teams under pressure, or handled sensitive situations with professionalism, you'll recognize familiar territory here. Experience in logistics, personnel management, or detail-oriented planning translates naturally to estate sale operations. The ability to build trust quickly and maintain composure in emotional situations is particularly valuable.
🎖️ Veteran & Military Discount
Blue Moon Estate Sales participates in the VetFran program and offers a 20% discount on the franchise fee for qualified veterans, active duty, and military spouses.
Blue Moon proudly offers a 20% discount off the franchise fee for qualified veterans.
This discount applies to the initial franchise fee. Combined with SBA veteran loan programs and VA small business resources, your actual out-of-pocket investment could be significantly lower than the listed range.
→ We calculate your true cost — including available discounts, financing options, and veteran-specific programs — during your consultation.
Is Blue Moon Estate Sales the Right Franchise for Your Background?
Every veteran's transition is different. Your MOS, leadership experience, and financial goals all factor into which franchise makes sense. We've helped veterans across every branch find franchise businesses that match their strengths — not just their budget.
Find Your Franchise FitTalk to a veteran franchise consultant who's been where you are.
Blue Moon Estate Sales Training & Support
The training program consists of three phases: Phase One includes eLearning and virtual classes, Phase Two involves 72 hours of training over two weeks, and Phase Three provides 20 hours of intensive support.
Training runs 8-10 weeks and covers operations, marketing, sales, and systems.
Frequently Asked Questions About Blue Moon Estate Sales
How much does a Blue Moon Estate Sales franchise cost?
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Does Blue Moon Estate Sales offer a veteran or military discount?
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Is Blue Moon Estate Sales a home-based franchise?
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Can you run a Blue Moon Estate Sales franchise semi-absentee?
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What do Blue Moon Estate Sales franchise owners make?
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Is Blue Moon Estate Sales a good franchise for veterans?
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What is Blue Moon Estate Sales's FDD and where can I read it?
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Your Next Chapter Starts with a Conversation
You've done the research. You've looked at the numbers. Now the question is whether Blue Moon Estate Sales — or one of 500+ franchises in our network — is the right fit for where you're headed.
In 30 minutes, we'll cover:
- Whether this franchise matches your skills & goals
- What the FDD reveals that most buyers miss
- Your true cost after veteran discounts & financing
- 2-3 alternative franchises worth comparing
Free. No obligation. Veteran to veteran.
Book Your Free Strategy Call