Home Services
🎖️ VetFran Discount Available

Sears Franchise Business Franchise — Veteran Cost & Requirements (2026)

Sears Home Services franchises empower entrepreneurs to operate local home repair and improvement businesses under the iconic Sears brand. As a franchisee, you're not just fixing garage doors; you're managing a business that connects homeowners with skilled technicians for a variety of services, including handyman repairs, appliance installations, and carpet cleaning.

Investment at a Glance

Total Investment$46,150+
Franchise Fee$35,000
Liquid Capital$11,150
Royalty8-10%
🎖️ Veteran Discount10%

Military Fit Score

6.9/10
Get Your Free Franchise Consultation

30-minute call. No pressure. No cost.

What Is Sears Franchise Business?

10% off the purchase price of any new franchise territory.

Quick Facts

Founded

1998

Semi-Absentee

No

SBA Approved

No

Sears Franchise Business Franchise Cost Breakdown (2026)

The total investment to open a Sears Franchise Business franchise starts at $46,150. Here's what that covers and what you'll need to qualify.

Franchise Fee$35,000
Minimum Liquid Capital$11,150
Royalty8-10%
Ad Fund / Marketing2%

The Sears Home Services franchise model requires a minimum of $11,150 in liquid capital. While specific franchise fees and total startup costs are not publicly disclosed, this investment grants you access to Sears' established brand rights, territory protection, and a powerful national lead generation system that directs customer inquiries straight to your local business. What distinguishes this investment is the robust lead generation infrastructure. Instead of spending your initial year searching for customers, Sears handles national marketing and funnels qualified leads to your territory. This means you are paying for immediate market access and operational systems that have been honed over decades. The business model emphasizes managing technicians and customer relationships rather than performing the actual repair work, allowing you to focus on scaling your service operation instead of investing in tools and equipment.

Beyond your initial investment, you'll pay a 8-10% royalty on gross sales plus a 2% marketing contribution. The true monthly cost of ownership includes additional fees most buyers don't account for until they're already in.

→ We break down your realistic monthly overhead during your consultation.

What Do Sears Franchise Business Franchise Owners Make?

Sears Franchise Business does not currently include an Item 19 Financial Performance Representation in their FDD. This means they don't publicly disclose revenue or earnings data from their franchise system.

That's not necessarily a red flag — many strong franchises choose not to include Item 19. But it does mean you'll need to validate earnings potential through franchisee conversations during your due diligence.

Want the Full Financial Picture?

We've analyzed Sears Franchise Business's FDD and can walk you through what the numbers actually mean for someone with your background and budget.

See If This Franchise Fits Your Goals

Free 30-min consultation. We earn nothing unless you find the right fit.

Why Veterans Succeed with Sears Franchise Business

Veterans often excel in service-based franchises like Sears Home Services because they recognize that customer satisfaction hinges on reliable execution of established procedures. When a homeowner contacts you about a malfunctioning garage door, they expect a technician to arrive on time, accurately diagnose the issue, and resolve it effectively. This reliability stems from systematic training and consistent processes—principles ingrained in military operations. The business model prioritizes disciplined execution over flashy marketing tactics. Veterans who concentrate on creating efficient dispatch systems, maintaining high service standards, and developing their technical teams generally experience higher customer retention and referral rates compared to franchisees who pursue short-term gains.

Military Fit Analysis

Military Fit Score

6.9/10

Best Suited For

Construction & Engineering
Maintenance & Repair

The Sears Home Services franchise operates similarly to a field service business, requiring coordination of various elements such as technician schedules, customer appointments, inventory management, and quality control. Veterans with logistics or service team leadership experience will find the operational rhythm familiar. Your day will involve dispatching crews, managing customer escalations, and ensuring that each job meets quality standards—essentially running missions with clear objectives and measurable outcomes. The lead generation system removes the uncertainty of customer acquisition, but converting those leads necessitates the same systematic approach to process improvement that military operations demand. You will be responsible for building and managing a team of technicians, which includes hiring, training, and maintaining performance standards. Veterans with backgrounds in maintenance operations, logistics coordination, or team leadership often excel in this model, as they understand how to uphold quality standards while managing multiple simultaneous operations. The 10% veteran discount on franchise fees recognizes that military experience can directly contribute to operational success in this franchise.

🎖️ Veteran & Military Discount

Sears Franchise Business participates in the VetFran program and offers a 10% discount on the franchise fee for qualified veterans, active duty, and military spouses.

10% off the purchase price of any new franchise territory.

This discount applies to the initial franchise fee. Combined with SBA veteran loan programs and VA small business resources, your actual out-of-pocket investment could be significantly lower than the listed range.

→ We calculate your true cost — including available discounts, financing options, and veteran-specific programs — during your consultation.

Is Sears Franchise Business the Right Franchise for Your Background?

Every veteran's transition is different. Your MOS, leadership experience, and financial goals all factor into which franchise makes sense. We've helped veterans across every branch find franchise businesses that match their strengths — not just their budget.

Find Your Franchise Fit

Talk to a veteran franchise consultant who's been where you are.

Sears Franchise Business Training & Support

Sears provides a comprehensive multi-week training program that covers essential aspects of business management, financial software, marketing execution, and technical skills tailored to your service vertical. The training includes classroom instruction at corporate headquarters and hands-on field training with experienced operators. This program is designed to equip you with the knowledge to manage the entire operation, from lead conversion to job completion. Ongoing support is provided through dedicated franchise business consultants who assist with performance optimization, operational challenges, and local market development. The support structure is designed to help you build efficient systems rather than micromanaging your daily operations.

Frequently Asked Questions About Sears Franchise Business

How much does a Sears Franchise Business franchise cost?

+
The total investment for a Sears Franchise Business franchise starts at $46,150. The initial franchise fee is $35,000, and you'll need minimum liquid capital of $11,150. Ongoing costs include a 8-10% royalty and 2% marketing contribution.

Does Sears Franchise Business offer a veteran or military discount?

+
Yes. Sears Franchise Business offers a 10% discount for qualified veterans through the VetFran program. This applies to the initial franchise fee and is available to veterans, active duty service members, and military spouses.

Is Sears Franchise Business a home-based franchise?

+
No. Sears Franchise Business requires a physical location. Your investment includes build-out costs for a commercial space.

Can you run a Sears Franchise Business franchise semi-absentee?

+
No. Sears Franchise Business requires full-time, owner-operator involvement in daily operations. This is common in service-based franchises where client relationships drive the business.

What do Sears Franchise Business franchise owners make?

+
Sears Franchise Business does not disclose franchisee earnings in their FDD. Earnings potential can be explored through direct conversations with existing franchisees during the due diligence process. We can help connect you with the right people.

Is Sears Franchise Business a good franchise for veterans?

+
Sears Franchise Business scores 6.9/10 on our Military Fit analysis. The Sears Home Services franchise operates similarly to a field service business, requiring coordination of various elements such as technician schedules, customer appointments, inventory management, Plus, veterans receive a discount on the franchise fee. Talk to our veteran franchise consultant to see if it matches your specific background and goals.

What is Sears Franchise Business's FDD and where can I read it?

+
A Franchise Disclosure Document (FDD) is a legal document that every franchisor must provide to prospective buyers. It contains 23 items covering the franchise's financials, fees, obligations, territory rights, and litigation history. Sears Franchise Business's FDD is available upon request during the discovery process. We can help you obtain a copy and walk you through what to look for.

Veteran-Friendly Franchises Similar to Sears Franchise Business

Kitchen Solvers franchise logo
Home Services
Vet Discount

Kitchen Solvers

(9.6)
$60,000 min
Learn More about Kitchen Solvers
Window World, Inc. franchise logo
Home Services
Vet Discount

Window World, Inc.

(9.1)
$60,000 min
Learn More about Window World, Inc.
HomeSmiles franchise logo
Home Services
Vet Discount

HomeSmiles

(9.0)
$13,000 min
Learn More about HomeSmiles
DryerVentz | DuctVentz franchise logo
Home Services
Vet Discount

DryerVentz | DuctVentz

(9.0)
$5,000 min
Learn More about DryerVentz | DuctVentz
HomeField Onsite Environmental franchise logo
Home Services
Vet Discount

HomeField Onsite Environmental

(9.0)
Contact min
Learn More about HomeField Onsite Environmental
A Buyer's Choice Home Inspections franchise logo
Home Services
Vet Discount

A Buyer's Choice Home Inspections

(9.0)
$25,000 min
Learn More about A Buyer's Choice Home Inspections
Spartan Floor Coatings franchise logo
Home Services
Vet Discount

Spartan Floor Coatings

(9.0)
$26,000 min
Learn More about Spartan Floor Coatings
PatchitUP franchise logo
Home Services
Vet Discount

PatchitUP

(9.0)
$15,000 min
Learn More about PatchitUP
Get A Grip Resurfacing franchise logo
Home Services
Vet Discount

Get A Grip Resurfacing

(9.0)
$20,000 min
Learn More about Get A Grip Resurfacing
Aerowest International franchise logo
Home Services
Vet Discount

Aerowest International

(8.9)
$20,000 min
Learn More about Aerowest International
Steamatic franchise logo
Home Services
Vet Discount

Steamatic

(8.8)
$67,000 min
Learn More about Steamatic
HomeTeam Inspection Service franchise logo
Home Services
Vet Discount

HomeTeam Inspection Service

(8.8)
$4,000 min
Learn More about HomeTeam Inspection Service

Your Next Chapter Starts with a Conversation

You've done the research. You've looked at the numbers. Now the question is whether Sears Franchise Business — or one of 500+ franchises in our network — is the right fit for where you're headed.

In 30 minutes, we'll cover:

  • Whether this franchise matches your skills & goals
  • What the FDD reveals that most buyers miss
  • Your true cost after veteran discounts & financing
  • 2-3 alternative franchises worth comparing

Free. No obligation. Veteran to veteran.

Book Your Free Strategy Call