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Pet Supplies Plus Franchise — Veteran Cost & Requirements (2026)
Build a neighborhood pet supply store that's actually part of the neighborhood. This is about creating the kind of local shop where everyone knows your name - and your dog's name too. Real products, real relationships, real profits. Pet Supplies Plus franchise opportunities offer veterans a chance to enter the thriving pet industry with a proven business model. With over 347 franchised locations nationwide, this isn't just another retail concept - it's a community-focused business that builds lasting customer relationships through personalized service and premium pet products.
Investment at a Glance
Military Fit Score
30-minute call. No pressure. No cost.
What Is Pet Supplies Plus?
Pet Supplies Plus is honored to reduce the initial franchise fee from $49,900 to $43,900 to honorably discharged veterans, through the VetFran program...
Pet supplies retail franchise offering the widest assortment of natural pet foods, hard goods, and grooming services in a neighborhood store format.
Quick Facts
Founded
1992
Franchising Since
2010
Total Locations
727+
Headquarters
Michigan
Location Type
Commercial Location
Semi-Absentee
No
SBA Approved
Yes
Pet Supplies Plus Franchise Cost Breakdown (2026)
The total investment to open a Pet Supplies Plus franchise starts at $498,320. Here's what that covers and what you'll need to qualify.
Investment Breakdown
| Item | Low | High |
|---|---|---|
| Initial Franchise Fee | $49,900 | $49,900 |
| Inventory | $170,000 | $290,000 |
| Equipment | $187,200 | $251,700 |
| POS Equipment Installation | $3,150 | $3,300 |
| Full Store Preprinted Shelf Labels for Product | $270 | $300 |
| Training | $4,000 | $8,000 |
| Advertising Grand Opening | $30,000 | $30,000 |
| Insurance | $2,000 | $7,000 |
| Leasehold Improvements | $25,000 | $950,805 |
| Prepaid Rent/Security Deposit | $0 | $24,000 |
| Legal & Accounting | $4,000 | $10,000 |
| Pre-Opening Labor | $10,000 | $35,000 |
| Set Up Fee | $15,000 | $15,000 |
| Additional Funds – Initial Period (6 Months) | $40,000 | $300,000 |
The initial franchise fee is $49,900 (with a $6,000 discount through VetFran), but that's just the start. Getting your doors open typically requires $536,520 to $1,965,005 total, covering everything from inventory and equipment to your first six months of operating capital. Ongoing fees include a graduated royalty (2% for your first year, then 3%) and marketing fund contribution capped at $8,333 monthly. The wide investment range mainly comes down to location costs - we'll help you understand exactly what to expect in your target market during consultation.
Beyond your initial investment, you'll pay a 2% first year, 3% thereafter royalty on gross sales plus a Lesser of 3.5% of Gross Sales or $8,333.00 per month marketing contribution. The true monthly cost of ownership includes additional fees most buyers don't account for until they're already in.
→ We break down your realistic monthly overhead during your consultation.
What Do Pet Supplies Plus Franchise Owners Make?
Pet Supplies Plus includes an Item 19 Financial Performance Representation in their Franchise Disclosure Document — which means they voluntarily share revenue and earnings data from their franchise system.
Pet Supplies Plus includes an Item 19 Financial Performance Representation in their Franchise Disclosure Document — which means they voluntarily share revenue and earnings data from their franchise system. Not every franchise provides this level of transparency. The fact that Pet Supplies Plus does tells you something about their confidence in franchisee performance. But raw numbers don't tell the full story. What matters is how those numbers apply to your market, your investment level, and your operating model.
Not every franchise provides this level of transparency. The fact that Pet Supplies Plus does tells you something about their confidence in franchisee performance.
But raw numbers don't tell the full story. What matters is how those numbers apply to your market, your investment level, and your operating model.
Want the Full Financial Picture?
We've analyzed Pet Supplies Plus's FDD and can walk you through what the numbers actually mean for someone with your background and budget.
See If This Franchise Fits Your GoalsFree 30-min consultation. We earn nothing unless you find the right fit.
Why Veterans Succeed with Pet Supplies Plus
Pet Supplies Plus isn't just about selling stuff - it's about building something that matters to your community. The satisfaction comes from creating a place where every customer and their pet feels valued, where your team is proud to work, and where you're making a real difference in people's daily lives. The business demands attention to detail, strong inventory management, and the ability to build and lead a customer-focused team. Sound familiar? It's not about your rank or MOS - it's about understanding that success comes from doing the right things consistently, taking care of your people, and putting the mission first.
Military Fit Analysis
Military Fit Score
Best Suited For
Veterans have several advantages when pursuing a Pet Supplies Plus franchise for sale. Beyond the $6,000 VetFran discount on the franchise fee, many veterans can access SBA financing programs specifically designed for franchise investments. **Veteran-specific benefits include:** - VetFran discount reducing franchise fee to $43,900 - SBA loan programs with favorable terms - Veteran business development resources - Mentorship through veteran franchise networks - Potential state and local veteran business incentives Many veterans find that their military experience with logistics, inventory management, and team leadership translates directly to successful Pet Supplies Plus franchise ownership. The combination of proven systems and veteran business acumen creates a strong foundation for profitability. If you've managed teams, handled logistics, or worked in operations, you'll recognize a lot of familiar elements here. The key is being comfortable with both the leadership and business sides - you're building a team while watching margins and managing inventory. Experience coordinating multiple moving pieces while maintaining high standards is invaluable.
🎖️ Veteran & Military Discount
Pet Supplies Plus participates in the VetFran program and offers a $49,900 discount on the franchise fee for qualified veterans, active duty, and military spouses.
Pet Supplies Plus is honored to reduce the initial franchise fee from $49,900 to $43,900 to honorably discharged veterans, through the VetFran program.
This discount applies to the initial franchise fee. Combined with SBA veteran loan programs and VA small business resources, your actual out-of-pocket investment could be significantly lower than the listed range.
→ We calculate your true cost — including available discounts, financing options, and veteran-specific programs — during your consultation.
Is Pet Supplies Plus the Right Franchise for Your Background?
Every veteran's transition is different. Your MOS, leadership experience, and financial goals all factor into which franchise makes sense. We've helped veterans across every branch find franchise businesses that match their strengths — not just their budget.
Find Your Franchise FitTalk to a veteran franchise consultant who's been where you are.
Pet Supplies Plus Training & Support
Training covers product knowledge, receiving and pricing products, visual merchandising, ordering, shrink prevention, store maintenance, POS operation, back office systems, store opening/closing, animal care, and customer service. The comprehensive training program ensures you're prepared to handle all aspects of franchise operations, from the technical systems to the relationship-building that drives long-term success.
Training runs No less than 80 hours. Franchisees with no experience may require up to 160 hours. and covers operations, marketing, sales, and systems.
Frequently Asked Questions About Pet Supplies Plus
How much does a Pet Supplies Plus franchise cost?
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Does Pet Supplies Plus offer a veteran or military discount?
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Is Pet Supplies Plus a home-based franchise?
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Can you run a Pet Supplies Plus franchise semi-absentee?
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What do Pet Supplies Plus franchise owners make?
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Is Pet Supplies Plus a good franchise for veterans?
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What is Pet Supplies Plus's FDD and where can I read it?
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Veteran-Friendly Franchises Similar to Pet Supplies Plus
Your Next Chapter Starts with a Conversation
You've done the research. You've looked at the numbers. Now the question is whether Pet Supplies Plus — or one of 500+ franchises in our network — is the right fit for where you're headed.
In 30 minutes, we'll cover:
- Whether this franchise matches your skills & goals
- What the FDD reveals that most buyers miss
- Your true cost after veteran discounts & financing
- 2-3 alternative franchises worth comparing
Free. No obligation. Veteran to veteran.
Book Your Free Strategy Call